Project Management, Business Sustainability & Content Strategy
Harnessing digital marketing skills to enable organisations to contribute to a better future
This is me
If we met, I would tell you I have over seven years of experience working in digital marketing, working across many industries and various countries. I could also mention I was hired to set up a new department in a company. Twice!
We could talk about how I defined the strategy and executed it to grow brand awareness, increase conversion and strengthen online presence.
I am very likely to also talk about my recent career shift! In 2020 I moved away from digital-centred roles to pursue a sustainability-focused path to do what I am passionate about and actively contribute to creating a better future for tomorrow.
We are all born with different skill-set. Some people are good at math, some people are good at sports. I am good at planning, finding solutions and making things happen. There's nothing like when someone asks me “what should we do?”.
To me, this is the perfect opportunity to research a specific problem, educate myself, and formulate different ways to address the issue.
Ideas become a plan that leads to real-life actions to achieve the desired outcome.
This is what I love doing: helping people understand better the issues they are facing, the impact of their decisions and the power of their choices.
Whether it is developing a new marketing strategy, shifting a tone of voice, reaching a new audience or assessing the impact your company has on the world around us and making positive changes, my goal is to make sure we can look back and say: "and we achieved all of that".
I help companies
turn their ideas into strategies and actions
Project Management Relationship Building
Business Sustainability
Digital Marketing Strategy
Content Creation Events Planning
Clients &
Collaborations
I have had the pleasure to work with some of the biggest brands across many projects.
After an initial phase of getting to know each other, challenging current processes and understanding expectations, we were able to build trust and achieve objectives through great collaborations.
What they say about me
Susanne James / Lead Creative Strategist
"While I worked at British Airways as a Creative Strategist, Lisa took time to 'on board' me with Ayima (British Airways' SEO agency). Lisa was extremely knowledgeable and able to educate me in Ayima's SEO practices so that I was in turn able to align and connect the BA creative content strategy. Lisa is always super fun to work with, down to earth and inclusive in all that she does. A fabulous work colleague that any team would be lucky to have on board."
"Lisa is very friendly and easy to work with on any project. Organised, open-minded, determined to succeed, she adapts well to any new situation even in freelancing roles where flexibility is a must. Once clear on directions, she works independently but never fails to check in on progress and will go above and beyond to meet her deadlines and to ensure the clients' requirements are met.
Anne-Line Crochet / SEO Consulant